The design for cosmetic surgery clinics is essential to get right. Customers come to improve their aesthetics and the place they are in should reflect this and install them with confidence. There are several factors to consider when making your cosmetic surgery clinic design choices.
Medically Accommodating
Whilst cosmetic surgery clinics are not the same as hospital clinics, they are still medical surgeries. They are a place where invasive surgery under general anaesthesia is often performed. The design choices need to be accommodating for this. For example, there needs to be proper ventilation and lighting in place for the operations. And plentiful storage for medical supplies, including appropriate spaces for toxic supplies.
A High-End Cosmetic Surgery Clinic
It is important for the design of cosmetic surgery clinics to reflect one thing: quality service. Getting cosmetic surgery is a big decision and you want the customer to feel like they are in the right hands. Their whole journey within the clinic should affirm for them that they are getting the best experience.
Everyone’s opinion on luxury in design is different but the key is consistency. All of the elements of cosmetic surgery clinics should sit together cohesively, engaging the customer’s senses. The journey throughout the clinic should flow easily, assuring the customer they are in good hands.
Waiting Area
The design of the waiting area plays an important role in making your customers feel at ease. It is likely for customers to feel nervous here so ensuring they are in an ambient environment improves their overall experience.
It is proven that interior design has an effect on your mental headspace. One of the ways you can do this is through colour. Lighter, muted colours have a soothing effect. Whereas warm, bold colours such as red, yellow and orange, bring optimistic energy. The former is perfect for your waiting area however, adding hints of the latter could also be effective for keeping customers positive.
Creating a calm environment can also be done by playing low-volume music. Music with a slow tempo can reduce your heart rate, reducing anxiety and stress levels. Having magazines or other forms of light reading on offer is also a good touch.
Recovery Room of Cosmetic Surgery Clinics
The design of the recovery room is potentially one of the most important. This is where the customer goes when they are at their most vulnerable. If they do not feel comfortable here it could ruin their whole experience, hindering them from ever coming back.
Even though cosmetic surgery clinics are medical establishments, customers do not want to feel like they are in a hospital. The Raveh clinic in Tel Aviv is a cosmetic surgery clinic that has been designed to look like the interior of a home. This makes the customer feel much more at ease than when in a clinical environment.
Ways to get this home-like feel include using comfortable sofas instead of chairs. Or having home furnishings such as rugs, coffee tables and potted plants. Making the recovery room a hub of comfort makes the customer’s experience end on a positive note – affecting how they feel about your clinic as a whole.
Staff Area Design
Ensuring cosmetic surgery clinics are accommodating to customers is not the only important factor. The staff are there every day and require a suitable staff area. The design of this area can affect their overall performance.
Having a sufficient amount of space, storage and natural light are small ways to ease the staff’s day. It is a place of rest whilst not working, so should be a calming atmosphere. Staff having an enjoyable room to escape to promotes employee well-being. This is very important for companies, as poor employee well-being results in underperforming and even staff departures.
Design Choices for Cosmetic Surgery Clinics
With these design choices in mind, any cosmetic surgery clinic can become successful. In an industry centred around aesthetics, having a clinic that reflects that is critical.
At HE Interiors we have previously worked to design plastic surgery clinics. Take a look at one of our own cosmetic surgery clinic projects. We have a personal approach towards our clients to achieve the best results.
If you are looking for a designer for your cosmetic surgery clinic, get in touch with us today.
